The ads, the scripts, the $100 deposit close, the AI call center, the exact billing setup. Everything my agency runs on, written down. No course. No webinar. No "strategy call." I took this agency from zero to $2 million a month in twelve months — and then wrote down exactly how.
Instant download · Nobody will call you · Costs less than the lunch you'll skip reading it.
My agency reached $4.2 million a month at its peak. And I wrote down exactly how.
Which makes me the odd one out in the "agency growth" industry, where the standard play is collecting $8,000 for masterminds without ever building the agency first. You've probably paid a few of those guys. You know the routine. Weekly Zooms. "Raise your prices." A Slack channel full of people exactly as stuck as you.
I built the agency first. Zero to $2 million a month in twelve months, then $4.2 million a month at its peak. I coach agency owners now because I enjoy it, not because it pays my bills. That order matters, and it changes everything about what you're about to read.
So here's what I did instead. I took the actual operating system my agency runs on, all of it, and wrote it into 40 pages. Not theory. The document my own account managers are trained on.
Then I priced it at twelve dollars.
"I got more value from Rich in two weeks than both Sam Ovens and Russell Brunson combined annual masterminds."
KJ Frutier · DenmarkWhy $12 and not $997? Because I'm not trying to fund my lifestyle with your money. The agency handled that a long time ago. The playbook is the proof. When it makes you money, some of you will want the coaching and software my agency actually uses to run the machine. That's my angle, and now you know the whole funnel. Kind of refreshing, right?
Get The Playbook · $12B2B ads straight to a booked calendar. Sign clients for under $500 in ad cost, with a $1,000 hard ceiling and the diagnostic chain to fix a broken funnel in minutes.
The longest section, for a reason. Comp plans, the $100 deposit close, the no-show play, the cancellation-save email, and how one AM carries 30 to 50 clients.
Generic campaigns, never branded ones. Clone a proven template in minutes, let AI generate creative and manage the media buying, launch in 48 hours.
Charge $500/month plus $50 to $75 per booked appointment. Every lead called in 60 seconds. Nearly pure margin, and your best retention tool.
Guarantees that close, price anchors that make $4,000/month feel small, and the billing structure that keeps payment processors happy while you earn 5.5 to 6.5% on ad spend.
The 90-day scale plan, the KPI dashboard, and the central office number system that makes a two-person agency answer like a fifty-person one. Plus 9 word-for-word scripts for closes, saves, upsells, and win-backs.
You've seen this movie before.
The whole system, tonight, for the price of a car wash.
These folks paid for access to me. You're getting the written system they were taught from, for twelve dollars.
"We scaled to over $1 million per month with Rich's strategies and he's a really genuine guy, willing to share his time to help others."
Joe Zarate
"It's not just an echo chamber of what all the gurus repeat, it's actually unique and has taken us into the millions."
Warren Ellison — Los Angeles, CA
"I got more value from Rich in two weeks than both Sam Ovens and Russell Brunson combined annual masterminds."
KJ Frutier — Denmark
"I wasn't making a dime in my agency and Rich helped me scale to $125K per month in 6 months."
JP French — Pacific Beach, CA
Instant download · Secure checkout · Nobody will call you
Full details and member videos on the coaching page → · Not sure which? Talk to Rich →